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Fred helps you design research studies, collect participant responses, and turn raw data into actionable insights — all in one place. Whether you’re running a quick 5-second test or a full moderated usability session, Fred gives you the tools to understand your users.

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How Fred works

Fred organizes your research around three building blocks:

Projects

The top-level container for your research. A project represents a main research goal and can hold multiple studies.

Studies

A focused research effort inside a project. Each study contains one or more methods and produces a shareable link for testers.

Methods

The tools you use to collect data — card sorting, tree testing, usability tests, surveys, and more.

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What you can do

  • Design studies using 8 research methods, combining them freely in a single study
  • Share studies with testers via a simple link — no account required for participants
  • Analyze results through per-method analytics as responses come in
  • Tag and organize findings using the Insights hub
  • Build reports to communicate your research to stakeholders

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Get started

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